New Product 1: Multi-Layer Thermal Lunch Box
Positioning: Long-lasting heat retention · Layered design · Ideal for office/student lunch scenes
Highlights
Multi-layer structure: Independent layers keep rice, dishes, and soup separate—no flavor mixing
Upgraded insulation: Reinforced thermal layer significantly extends heat retention; lunch stays warm until midday
Leak-proof seal: Upgraded silicone gasket, 360° rotation without leakage—stress-free commuting
Portable handle: Integrated foldable handle, easy to carry, saves bag space
Target Scenarios: Office workers, boarding students, outdoor workers, construction site personnel
Wholesale Value: Multi-layer design aligns with the "separate meals" health trend—strong market demand. Customizable logos and colors, ideal for corporate procurement, employee benefits, school meal programs.
New Product 2: Multi-Layer Stainless Steel Lunch Box
Positioning: Food-grade stainless steel · Durable & impact-resistant · Microwave safe
Highlights
Material upgrade: Food-grade 304/316 stainless steel inner container—corrosion-resistant, odor-free, internationally certified
Multi-layer design: 2-3 layers freely combinable, adaptable to different appetites
Microwave safe: Special structure allows stainless steel container to go directly into microwave
Outdoor durable: High impact resistance—won't crack easily if dropped, ideal for complex environments
Easy cleaning: Smooth, seamless interior—rinses clean, no hidden dirt
Target Scenarios: Health-conscious office workers, outdoor workers, construction sites, camping/picnics
Wholesale Value: Stainless steel is globally recognized as "safe and durable"—the top choice for premium channels and brand clients. We support deep customization to match certification requirements in different markets.
New Product 3: Lunch Box + Water Bottle Set
Positioning: One box + one bottle · Coordinated design · Ideal for gifting/employee benefits/set sales
Highlights
Set design: Integrated lunch box and water bottle—matching style, coordinated use
Carrying strap: Dedicated storage strap included—easy to carry, prevents loss
Multiple colors: Fresh color options for different aesthetic preferences
Target Scenarios: Corporate employee benefits, holiday gifts, back-to-school procurement, co-branded gift boxes
Wholesale Value: Set products naturally carry higher "gift value" and profit margins. We offer full customization—gift boxes, LOGO printing, color adjustments—helping you tap into corporate procurement and gifting channels.
New Product 4: Cartoon Astronaut Portable Outdoor Sports Bottle
Positioning: Children/teens · Astronaut IP element · Portable outdoor use
Highlights
IP design: Original astronaut cartoon造型—cute and appealing to children and teens
Portable design: Lightweight body with adjustable strap or carry loop—easy for outdoor activities
Safe materials: Food-grade materials, passed children's product safety tests
Leak-proof seal: Upgraded anti-leak structure—won't leak when inverted, safe in backpacks
Target Scenarios: School hydration, outdoor activities, spring/autumn outings, sports/fitness, parent-child trips
Wholesale Value: IP-based products are current traffic drivers in the children's market. This astronaut bottle works as a supermarket traffic builder, promotional giveaway, or back-to-school hit—significant cost advantages for bulk procurement.
Four Products, Four Value Propositions
| Product | Core Selling Point | Target Scenarios | Wholesale Advantage |
|---|---|---|---|
| Multi-Layer Thermal Lunch Box | Upgraded insulation·Layered leak-proof | Office/student lunch | Corporate benefits·Health trend |
| Multi-Layer Stainless Steel Lunch Box | Food-grade·Durable microwave-safe | Health-conscious consumers | Premium channels·Full certifications |
| Lunch Box + Bottle Set | One box + bottle·Coordinated design | Corporate gifts·Employee welfare | Gift value·Higher margins |
| Astronaut Sports Bottle | IP design·Children portable | School/outdoor/parent-child | Traffic builder·Supermarket ready |
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